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Think Outside the Inbox: The B2B Marketing Automation Guide

Author David Cummings

Format Paperback

Publisher Leigh Walker Books

Category Marketing and Sales

Out of Stock

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Marketing automation has been called the most transformative advancement in sales and marketing since the advent of CRM. Never before have sales and marketing professionals had so much insight into prospects' interests, behaviors, and buying intentions. Many people think of email marketing, and the inbox, as an effective part of online lead generation and nurturing, and it is. But marketing automation provides a complete solution, with the inbox as just one piece of the toolkit. Learn about marketing automation and how it can benefit your business today.

Authors

David Cummings

Additional Info

  • Publisher: Leigh Walker Books
  • Format: Paperback
  • ISBN: 9780615361819

No copies of this item are currently available.