The world is not short of ideas, but it is short of people who know how to carry them out. "Making It Happen" unravels the process of taking a good idea and turning it into a successful venture. Author Peter Sheahan guides the reader through the five competencies that will enable you to understand and utilize the forces that drive buyers� behavior, break through mental barriers and effectively position your offer in the market. Whether you are looking to start a business, get promoted or launch a social movement, this book will streamline your thinking so you can finally turn your good ideas into great results.Peter Sheahan has a reputation for making it happen fast. By 30, he had established two international multimillion-dollar consulting practices and authored five books, including the bestsellers ?Generation Y� and ?Fl!p.� Let him share with you the strategies that make Google, BMW and Goldman Sachs his clients.