BrightLight Books - Central Florida's Top Source for Used Books, DVDs and CDs

Strategic Advertising Campaigns

Format Hardcover

Studio McGraw-Hill/Contemporary Books

Out of Stock

Notify Me

We can notify you when we add a copy of this item to our inventory using your account.

Expecting it to be available? We double-check our inventory before displaying available copies to you which sometimes means an "in stock" item will have no copies available for purchase. We are working to improve this part of our online experience.

View the Book Category Guide

Available Copies Details

Authors

Don E. Schultz, Dennis G. Martin, B. Barnes

Additional Info

Release Date: 1990-04-01
Studio: McGraw-Hill/Contemporary Books
Format: Hardcover
ISBN: 9780844230894

No copies of this item are currently available.

Strategic Advertising Campaigns

Out of Stock

Authors

Additional Info

Related products

Political Polling: Strategic Information in Campaigns (Campaigning American Style)

Scientific Advertising: 21 advertising, headline and copywriting techniques

Ogilvy on Advertising

The Advertising Concept Book